On page optimisation concerns the web content of a certain page of your website. We at SEO Rank carry out extensive research and report on how many keywords and the layout of the content should be. With strict guidelines from Google, it is always best to do ethical optimization as algorithms of the way Google works constantly changes.
On page optimisation involves optimizing keywords and meta tags and the way the content is laid out on the page. Google normally ranks a page higher if the page consists of 12-15% of keyword rich content and normally searches the content in a top down manner. If the top part of the content was to include the keywords in beginning, Google ranks the page higher, but these algorithms can change from time to time.
Search engines also search for the title content of a page and scan if any of the headers contained on a site hold any of the keywords search by browsers. Generally, each page should target between 3-5 keywords. However, web content needs to make sense and needs to provide information that will keep browsers coming back to the site, which results in higher relevance to Google™s browsers and would result in a higher rank.
Google also checks the page title, and Meta tags to ensure the right browsers reach the right page. Having too many keywords per page can give your site a negative rank. We strive to limit the keywords used per page and spilt the site into more pages and target certain keywords to other pages.
It is always advised to write user friendly articles for your sites and do ethical website optimization as this would be the best policy to get your page ranked and have browsers returning time and time again for information.
Search engines always prefer fresh content websites and would rank sites that are constantly upgraded, to ensure data and information is relevant and of interest to its browsers.
We at SEO Rank provide a complete report and fact find of your website. We determine what the right keywords would be and have a panel of professional web content providers to write keyword rich articles and Google friendly content for websites. For a quote on on-page optimization, give us a call on 0800 321 3304 to discuss your requirements and optimization advice.
For a more detailed analysis of you website, call us now for FREE SEO search engine optimisation non obligation proposal.